3 great ways to set you apart from your competitors.
We like to think of packaging as extension of design. Design, but on a page with 4 sides, or 3 sides, or a label if it’s a bottle! You get the idea.
Your product needs to stand out amongst the competition. The RT approach to packaging usually begins with some research into the current market. It’s hard to stand apart from the competition, if we don’t know what your competitors are offering! We also like to question your best intentions… in a good way of course! We explore if ‘a box’ truly is the right object to show off your product, or if indeed there are potentially some exciting methods – be that innovative or just simply under-used – that will give your products the credence they deserve!
Point of sale is like packaging plus 1. It is the housing for your products to sit comfortably together in-store. The packaging for your packaging if you like. Ensuring the promotion of your products, from wobblers to shelf talkers, tent cards and more, there are some fantastic opportunities to really add impact to you products’ packaging by surrounding it with the right message and design work. Our careful commitment to excellent design always ensures that your point of sale always pushes your product to the front of the crowd.
Promotional merchandising is the last (but by no means least) important of the Three P’s. Do you want to leave your clients with something other than your card, to remember you by? We can source and produce all manner of promotional items from clothing to coasters and fountain pens to USB pens. The list is endless and we can successfully carry your branding across all of it.
See more of our packaging design work here
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